Comparison
BXB vs other Black-owned business directories
Advertising your business on a purpose-built black-owned business directory offers several advantages over using a directory that's built on a blogging platform such as Wordpress.
- No credit card required
- 30-day free-trial
- Cancel anytime
Benefits
The 5 whys
5 reasons why you should list your business on a black-owned business directory
1. Customised features and functionality
A purpose-built directory is specifically designed with features that cater to the needs of businesses and customers searching for black-owned businesses. This includes advanced search capabilities, categories specific to different types of businesses, and tools for analytics and reporting. In contrast, a directory built on a blogging platform may be limited in functionality, offering only basic listing and search capabilities.
2. Professional and tailored user experience
Purpose-built directories provide a more professional user experience, with a design that's tailored to business listings and searches. This can make it easier for potential customers to find what they're looking for and engage with your business. A blogging platform, while versatile, may not offer the same level of professionalism or ease of navigation for business directory purposes.
3. Scalability and performance
As your business grows, you'll want a directory that can scale with you. Purpose-built directories are often more scalable and can handle a larger volume of listings and traffic without compromising on performance. Blogging platforms might struggle with the increased load, leading to slower loading times and a less efficient user experience.
4. Search Engine Optimization (SEO) benefits
Purpose-built directories are optimised for search engines, making it easier for your business to be found online. They can be structured in a way that allows for indexing, improving your visibility in search results. While blogging platforms can be SEO-friendly, they are not specifically optimised for business listings, which can affect how well your business ranks in search results.
5. Dedicated support and development
A purpose-built directory is likely to have dedicated support and ongoing development focused on enhancing business listing features and user experience. This means regular updates, improvements, and possibly new features that can benefit your business. A directory built on a blogging platform might not receive the same level of attention or specialised support, potentially limiting its effectiveness over time.
In summary, a purpose-built black-owned business directory offers a more tailored, scalable, and professional platform with optimised features and dedicated support, making it a more effective choice for advertising your business compared to a directory built on a blogging platform.
Testimonials
What our customers are saying
“Since joining BXB, our customer base has grown significantly. It's amazing to be a part of a platform that not only promotes our business but also stands for something more.”
“I love how BXB brings together so many diverse businesses. It's more than just a directory; it's a community.”
Frequently asked questions
No, you can list your business without a website. Instead, you could link to your social media page. However, having a website could be beneficial for your business. See our guide on how a website could be beneficial for your business.
Your business will be listed on our black-owned business directory and across our social media network. Basically, in front of a growing community that wants to support businesses like yours.
You can list your business for free and benefit from increased exposure. We also offer paid subscription plans that can help you better understand your customers. See how pricing plans for more details.
Listing your business is easy. See our getting started guide on how to do this. You can also email us at support@bxbapp.com and we can help with any challenges you may come across.
We focus on black-owned businesses to support economic empowerment within the black community and address the systemic barriers to success that these businesses often face. Our focus on black-owned business is not about exclusion but about levelling the playing field and providing opportunities for visibility and growth.
Our vision is a world where the racial wealth gap no longer exists and where Black-owned businesses prosper and set the foundation for building economic strength and generational wealth in our community. As such, there are strict criteria in terms of what businesses can be listed on our platform, and these should either be at least 50% black-owned or operated.
